About Us » President's Message

President's Message

Welcome to our website. Whether you are checking us out as a potential supplier or associate, I appreciate your interest. While I have your eye, let me tell you what Rockline is about.

We are a family-owned and run business since our founding in 1976. We’ve grown from a 35-person company to a 2,000-person organization designing, making and shipping products all over the world.

One thing that hasn’t changed is our desire to be the best in the world. Our goal is to do business Rrite. To us, this means:

Rrite Renew - Recruit the top talent and provide the best technology available. As a family owned business with no stock price or dividend pressures we will invest all earnings back into the business.

Rrite Respect - Treat others as we want to be treated. (Associates, suppliers, customers, community and environment.)

Rrite Integrity - Do the right thing when no one is looking, every time. Nothing is more important than Rockline’s reputation.

Rrite Teamwork - Individual goals are secondary to team goals. We are only as good as our weakest link. We don’t compete with suppliers, we value innovation, and we play fast and fair. At Rockline you have a chance to make a difference in a team based culture.

Rrite Excellence - Best in class. We will not take shortcuts. We will deliver excellence in our products, process and services. In our competitive set we will be at the top of the pyramid in delivering excellence.

Whether you are looking for standard products or custom manufacturing, I’m confident we have something to offer. Thank you for taking the time to visit.

- Randy Rudolph